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Health & social care markets

by John Beeston last modified 2008-06-25 15:53

an area for those interested in the health & social care market

Projects & events

Registered users only: click for health forum

We are delighted to have been involved with the following events:-

28th Feb 2008: The elephant in the waiting room: Read the report

20th May 2008: Serious games in health & social care market: more here

There are major issues & changes in this market

  • increasing elderly population
  • reaching hard-to-reach & disengaged groups
  • Moving from "cure" to "prevention" in both health & social behaviour
  • "patient centric" vs "clinician centric" approaches

There are opportunities to support the new care approaches:

  • Interactive digital media
  • Serious games
  • ICT support for remote working
  • Interfaces suitable for the "patient / client" rather than the " professional"

How to get innovative ideas into the NHS

See: Useful NHS-related  links

Want to be kept informed?

Then become a registered user of The Marketing Workspace