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profitable growth by improved marketing skills and processes

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Prospects

by John Beeston — last modified 2008-01-15 17:36

Operations level: Task 6: Building set of people ready to buy

up to development level: decision-makersdown to infrastructure level
previous task: suspectsnext task: potential-customers


Prospects task

The 6th task in the marketing process.

It tackles the problem of identifying potential bidding opportunities by a process which adds key decision makers to your "well-qualified list" and identifies when they are ready to buy.

prospects hints
prospects textbook
prospects tools
prospects services

The prospects problem 

tba

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The prospects process

tba

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